France Analysis

France Analysis Summary

France has a vast history of advances in technology.  France was the third country to have satellites up, behind the US and Russia. The world’s fastest trains originated in France (Waylon). In France, consumers use credit cards with a chip inserted in them. This technology helps to prevent identity theft and fraud. France leads the US in wifi, as well. Currently, France is the leader in nuclear energy. France is active in developing nuclear weapons.  Reactors and fuel products and services are a major export for France. France is known for it’s cuisine. French cooking requires attention to detail and presentation. Not only is food a major part of French culture, but wine,art, and fashion are as well. Paris is the fashion capital of the world and is home to high end fashion houses such as Dior, Hermes, Louis Vuitton and Chanel.   France attracts tourists to its many historical sites, as well. The Eiffel Tower, Notre Dame, the Arc de Triomphe, Sacre Coeur to name a few.  France is also home to perhaps the most famous painting of all time; The Mona Lisa.


The average French family is small and Catholic.  French culture was influenced by Celtic and Gallo-Roman cultures as well as the Franks, a Germanic tribe.  France is known to be a loving romantic culture,  however as an impact of the country’s secular nature, about half of children are born to unmarried couples.


France has the world’s sixth-largest economy by nominal figures. It has a population over 63 million. It has the third largest economy in Europe behind the UK (1) and Germany (2). Their economic environment has been in a stand still the last several years which is what has led to a large percentage of unemployment. This unemployment has been found mostly in the younger generation.  Tourism is a major contributor to France’s economy. France is the most visited destination in the world.  


France has a relatively open press; almost identical to the United States. France has certain laws that will limit the amount of information they are allowed to share.  France strengthened a law that is used to protect journalists and their sources. Thus, journalists are only required to disclose information when the authorities are investigating a serious crime. The High Authority for the Dissemination of Creative Works and Protection of Rights on the Internet was put into act in September 2010. It issued out three warnings before consequences when someone violated the internet laws. Unfortunately, this law was a bust. This multi-million project was defunded in December 2012 when it only resulted with one $200 fine and two cases that were dismissed. On a scale from 1 (best) to 100 (worst) for amount of press freedom, France is ranked at a 23. The United States is at a 22, Niger is at 51, and Iran is at a 90, to put it in perspective.


The French like messages that are completely credible and innovative. By using science and technology, these add that necessary credibility needed to create a believable message.  Whatever message PR firms are trying to send, they must demonstrate that the person sending the message understands the target audience.  In French, they generally refer to public relations as “RP” meaning “Relations Presse.”


Social structure is the socioeconomics of social institutions or other relationships between social groups. It is the structure of the social network between organizations or individuals. Women also play a growing role in politics in France, and they take up 53% of the electorate votes. Unemployment and lower class living has increasingly become a social norm in certain areas of France. There are social norms in France just for daily life. More than 60% of people live in homes opposed to apartments or townhouses. The two most popular sports are tennis and cycling. The most known bicycle race in the world is the Tour de France.


On September 22, 1792 France declared its freedom from King Louis XVI and established a constitution and a Republic. At the end of the Nazi regime during World War II in 1946 France established its fourth republic. In 1958 France revised its constitution yet again, and created the Fifth French Republic.  This is the republic that France is currently in. The people elect their president for a term of five years and the president appoints the prime minister. France has come a long way from a monarchy government to a working republic that allows the people to have their say.


The french law system can be divided into two different sections: public law and private law. Private law governs relationships between individuals, which includes civil law, commercial law and employment law.  Public law governs relationships between the state and individuals, which includes criminal law, administration law and constitutional law.  When handling cases of normal crimes, there are 3 judges and 9 jurors. However, when handling cases of illegal drug trade and terrorism there will only be three judges. The less serious felonies and misdemeanors are handled by the criminal court, which is preceded over by either 3 judges or 1 judge.  Finally, minor offenses such as, traffic violations, are heard by the police court.


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